Email Classification & Response Automation
80% of emails auto-handled with 2-hour response time
The Challenge
Customer support and operations teams receive thousands of emails requiring:
- Classification (refund, order issue, question, complaint)
- Information lookup (order status, account info)
- Response drafting
- Routing to correct team
- Follow-up tracking
Result: 24-48 hour response times, inconsistent answers, team overload
The Solution
Automated Workflow
Email Arrives → Classify → Extract Info → Look Up Data →
Draft Response → Route for Approval → Send → Track Follow-up
Human involvement: Only for complex or sensitive cases
What Gets Automated
Step 1: Classification
- Customer service (refund, complaint, question)
- Sales inquiries (pricing, demo request)
- Support tickets (technical issue, feature request)
- Internal routing (HR, finance, operations)
Accuracy: 95%+ classification
Step 2: Information Extraction
- Customer name, order number, account ID
- Issue description and sentiment
- Urgency level
- Required action
Step 3: Data Lookup
- Order status from database
- Account information from CRM
- Previous interactions
- Product details
Step 4: Response Generation
- Draft contextual response
- Include relevant information
- Match brand tone
- Add next steps
Quality: 90% responses approved as-is
Step 5: Routing & Approval
- Simple queries: Auto-send
- Moderate complexity: Team lead review
- Complex/sensitive: Manager approval
- Escalations: Human takeover with full context
Step 6: Tracking
- Monitor response time
- Track customer satisfaction
- Identify patterns
- Continuous improvement
Results
Performance Metrics
Metric | Before | After | Improvement |
---|---|---|---|
Response Time | 24-48 hours | 2 hours | 95% faster |
Automation Rate | 0% | 75-80% | Full automation |
Team Size | 15 agents | 5 agents | 67% reduction |
Customer Satisfaction | 3.5/5 | 4.4/5 | +26% |
Annual Cost | $900K | $300K | $600K savings |
Financial Impact
For 10,000 emails/month:
- Current cost: $30K/month (staff time)
- Automated cost: $8K/month
- Savings: $22K/month = $264K/year
Investment: $75K
Payback: 3.4 months
3-Year ROI: 1,050%
Industry Adaptations
E-commerce
- Order tracking inquiries
- Returns and refunds
- Product questions
- Shipping issues
B2B SaaS
- Technical support
- Feature requests
- Billing inquiries
- Demo scheduling
Professional Services
- Client inquiries
- Project updates
- Proposal requests
- Scheduling
Healthcare
- Appointment scheduling
- Insurance questions
- Prescription refills
- Patient concerns
Configuration Requirements
What You Provide:
- 500-1,000 sample emails
- Response templates
- Classification taxonomy
- Approval workflows
- CRM/ticketing credentials
Timeline: 5-6 weeks to production
Investment: $60K-100K
Success Story
E-commerce Company:
- Volume: 10,000 emails/month
- Timeline: 6 weeks
- Automation: 75%
- Savings: $500K/year
- Customer satisfaction: 3.5 → 4.4/5
Ready to automate email handling?
Contact us → | Email: contact@recohut.com
Related: Process Automation Agent Overview →